Cheaper Living Campaign

Social Media Campaign for NHS Northamptonshire’s ‘Best of Both Worlds’ account

Created with Altadicta

The Brief

Tasked to design a social media campaign for NHS Northamptonshire’s LinkedIn account, ‘Best of Both Worlds’.

The aim was to respond to the ongoing cost of living crisis at that time to raise the profile of living and working in Northamptonshire.

The Outcome

A 10-post LinkedIn campaign, with a modular composition that flexed to keep people at the focus of the messaging. I also wrote copy, ensuring strategy and visuals landed as one coherent story.

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